Terminix
I worked with Sarofsky to animate bumpers and endtags for Terminix's new campaign showcasing their ability to deal with a wide variety of pests.
I was the the lead animator on the pest animation and helped out with resizes and cutdowns.
It ended up being a fun character animation exercise. Plus, seeing your work in Times Square? Always fun.
Be advised - there are creepy crawlies depicted below (including spiders).
The pests needed to be loops so we could duplicate and animate them travelling - enough to get on your nerves and call Terminix!
The pests were animated using a combination of cel work in Animate and AE.
With a tight budget, we needed a solution that avoided 3D, so these line tests helped
to get the ideas across early before they were filled and vectorized for compositing.




As a cherry on top, our bumpers appeared in Times Square - on the billboard at the corner of W 44th St and Broadway.
Credits
Client
Studio
Executive Creative Director
Executive Producer
Producers
Design Lead
Designers/Animators
Terminix
Sarofsky
Erin Sarofsky
Steven Anderson
Dylan Ptak, Erik Crary, Will Townsend
Cat McCarthy
Luke Shelley, Matthew Nowak, Mollie Davis, Davis Cameron Chu, Nick Gardner, Daniel Geiszler, Joe Fleming